Spotzer Rolls Out Sales as a Service as New Avenue for Growth, Retention
We’ve seen a proliferation of “blank”-as-a-service models over the years. Everyone knows software-as-a-service. That model has worked so well in scaling businesses to unicorn status that it has naturally produced a host of progeny. We’ve seen platform-as-a-service. And transportation-as-a-service. Restaurant-as-a-service is another offshoot we’ve written about here on Localogy Insider. Another iteration of this formulation […]
Endurance Acquires Web.com, Renames as Newfold Digital
Clearlake Capital today announced the completion of its $3 billion acquisition of Endurance International. It will also partner with Siris Capital to form Newfold Digital, a rollup that combines the products of Endurance and Web.com.
Vertical Location will Change Customer Attribution Forever
If you’re looking to do customer attribution in a multi-story building, you basically have two options. One way is to install beacons all over the building. Whenever someone passes by the beacon, Bluetooth Low Energy (BLE) sensors in their phone log their location. The main advantage of this approach is accuracy. By placing beacons in […]