MailChimp Dives into Messaging, Acquires Chatitive

MailChimp has announced it will acquire messaging startup Chatitive for an undisclosed amount. The company helps businesses communicate with their customers via messaging and will correspondingly help MailChimp diversify its SMB offerings.

Verve Group Builds on Acquisitions, Buys Nexstar’s Video Platform

Verve Group made a significant move this week to strengthen its ad tech platform by acquiring Nexstar’s digital video platform for an undisclosed sum. Verve Group is a collection of mobile adtech companies consolidated last year by Media & Games Invest (MGI). Nexstar is a media company with 198 TV stations in 116 markets. It […]