What Makes TikTok Go Tick, Tock?

In recent weeks and months, we’ve conducted multiple interviews with leaders from digital and social media agencies on a variety of topics. What is common to these conversations is that whenever I asked for a point of view on TikTok, the subjects demured. So much of this reluctance, of course, is related to the Chinese […]

California Privacy Rights Act Passes, Now What?

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Somewhere within the election chaos, a key piece of legislation passed for the online advertising industry. The California Privacy Rights Act (CRPA) passed, which will impact eCommerce and other online segments.