Why Is SiriusXM Buying Stitcher?

News broke today that SiriusXM will acquire the podcasting platform Stitcher for $300 million. This deal is yet another sign that podcasting is the future of audio. According to news reports, Sirius is deep in talks with Stitcher’s owner E.W. Scripps to acquire the subsidiary, which includes the Stitcher podcast app as well as Midroll […]

Gartner: Consumer-Based Advertising Growth Expected

Data Scout is Localogy’s series that curates and draws meaning from third-party data. Running semi-weekly, it adds an analytical layer to the industry data that we encounter in daily knowledge building. For Localogy original data, see the separate Modern Commerce Monitor™️ series. Advertising is one of the most recession-prone sectors. But as we face current […]

Uber Eats Its Competitor Postmates

To no one’s surprise, Uber announced today that it would spend $2.65 billion to acquire fourth-ranked restaurant food delivery service Postmates. For that, they gain probably 8 to 10 million active users at a $330 per user valuation. To us, that the deal is an all-stock exchange suggests desperation on the part of Postmates. The […]