GoDaddy Goes Further Into Social
GoDaddy continues to beef up its bundle. Last week, it gained greater social media capability by acquiring social media creation engine Over. This follows a trend we’re tracking among website builders to broaden offerings, as well as GoDaddy’s own recent launch of its “Websites + Marketing” program. Before getting into those broader strategic implications, what’s […]
Will SMBs Self-Purchase Your Product?
Last week, Localogy published a white paper in partnership with Mono Solutions that examines an important question for any selling media or technology solutions to small businesses. Are SMBs willing to self-purchase these media or tech-based products through some kind of intelligent buying platform? The report, “The Buy-It-Yourself Future: Is it Already Here?” (now available […]