Unpacking Automattic’s Tumblr Acquisition
The WordPress universe just got a little bigger. And the once high-flying micro-publishing darling known as Tumblr has found a home that finally makes sense. WordPress.com owner Automattic this week acquired Tumblr from Verizon Media for “well below $20 million,” according to Axios. Tumblr’s value was once much greater when a Marissa Mayer-era Yahoo! acquired […]