Weekly News: Customer Acquisition Costs, SaaS ‘Engagement’ Problem, SMB Technology Adoption

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary As Customer Acquisition Costs Rise, SMB SaaS Tech Providers Find Innovative Ways to Reduce Churn (April 30, 2019) LSA Insider: “With bountiful opportunities available, investors are allocating […]