Daily News: Facebook Stories Ads, Mobile-First Strategy, Google Search Spend Growth
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Facebook ad revenue keeps rising, 3 million advertisers using Stories Ads (April 25, 2019) Marketing Land: “Facebook’s bet on Stories Ads looks like it is paying off.COO Sheryl Sandberg said Wednesday during the company’s […]
Add Your Voice to Our SaaS Engagement Survey
Anyone who builds or sells SaaS products for small businesses knows that it’s all for naught if your customers are not engaged with your products on a daily basis. Businesses that do not rely on your products will eventually stop using them. And the engagement cycle — the time you have to establish regular usage […]
Why Are Sales Enablement Platforms So Hot?
We saw the news this week that the sales enablement platform SalesLoft has raised $70 million, giving it a $600 million valuation. The D round was led by Insight Venture Partners, will go toward fueling the Atlanta-based company’s growth, specifically to fund geographic expansion (the company opened a new London office recently) and invest in […]