Daily News: Branded Apps Untapped Value, Content & SEO, Pinterest’s New Conversion Features

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. In the battle for mobile engagement, branded apps hold untapped value (April 12, 2019) MarTech Today: “Consumers spend an overwhelming majority of their mobile internet time within apps. Recognizing this trend, the world’s biggest […]
Weekly News: SEO Campaign Gut Checks, Voice Search Readiness, Americans & Personal Data Usage

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Here’s why it is important to have a cohesive mobile customer experience (April 8, 2019) Marketing Land: “In the hyper-connected world we live in, it’s bewildering to see […]