Daily News: Mobile App Spending, Google & Facebook Ad Gains, Conversion Rate Optimization
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: Mobile app spending to double to $156B by 2023 (March 29, 2019) Mobile Marketer: “Spending in mobile apps on Apple’s App Store and Google Play will rise 120% to $156 billion worldwide by […]
Weekly News: Personalized CX Solutions, Google’s Push for Quality Content, Amazon Advertising
Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary McDonald’s $300M Acquisition of Local Data Startup Bodes Well for Personalized CX Solutions (March 28, 2019) LSA Insider: “If trend-setting in M&A for marketing technology is accurate, then […]
New Podcast: “Happiness and Efficiency in the Workplace” featuring 7Shifts
Jordan Boesch got the idea to build a great software product from watching his dad struggle with a combination of excel spreadsheets and sticky notes to juggle the employee schedules at the Quiznos franchises he ran in Saskatchewan. This week’s Above the Cloud podcast features an in-depth conversation with Jordan about how he took his […]
What’s the Story Behind QuickBooks Live Bookkeeping Services?
Intuit has been gauging interest among small businesses for an on-demand bookkeeping service called Live Bookkeeping and is expected to launch the service in the near future. This has caused some consternation in the accounting world, sparking fears that Intuit is going into competition with its bread and butter — the community of accountants who […]