Daily News: Connecting OOH Billboards & In-Car Advertising, Local SEO Tips, Search Marketing Trends
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Waze and McDonald’s Connect OOH, In-Car Ads with Geofencing (March 11, 2019) LSA Insider: “Google’s Waze and McDonald’s teamed up last October to coordinate out-of-home (OOH) billboards and in-car advertising. The two geofenced roughly […]
5 Free Local SEO Tips for Marketers of Multi-Location Startups and SMBs
Every business has its limitations — but for brand new business startups, those limitations can be especially stringent. This is something that marketers often hear when working with young companies: They want to make a big splash, but have limited means with which to make it happen. What complicates matters further is when the business […]