Daily News: SMBs & DIY Digital Marketing, Why Shoppers Abandon Carts, Accelerated Mobile Pages
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Why Do Most SMBs DIY Their Own Digital Marketing? (January 23, 2019) LSA Insider: “Of the roughly 28 million small businesses (SMBs) in the US, how many are trying to DIY their own digital […]
Why Do Most SMBs DIY Their Own Digital Marketing?
Of the roughly 28 million small businesses (SMBs) in the US, how many are trying to DIY their own digital marketing? The answer is: most of them. A recent LSA report (commissioned by Mono), revealed the marketing and software products SMBs purchased directly from the service provider’s website or app. Overwhelmingly, the most common self-provisioned […]