Daily News: Marketing Partnerships, State of Social 2019, Leveraging Amazon Search Ads

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. 2019 Prediction: Google Will Introduce Paid Features for GMB & More Focus on “Position 0″ (January 22, 2019) LSA Insider: “Google is putting a lot of money into adding features for the GMB listings […]

What to Look for in a Marketing Partnership

Partner marketing is when two businesses join forces to improve the experience for their customers. In the majority of cases, such partnerships are formed by two brands offering complimentary services. However, marketing agencies and resellers can also form marketing partnerships. For instance, Boostability partners with marketers to support them in providing their clients with SEO […]