Daily News: Reserve with Google, Amazon Introduces ‘Consumables’, Placed & Adobe Partner
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Survey: 31% of SMBs Still Using ‘Paper’ to Manage Customer Info. (September 26, 2018) LSA Insider: “This week Salesforce is holding its massive developer and partner conference Dreamforce in San Francisco. In conjunction with […]
Study: 82% of Consumers Haven’t Made a Direct Purchase Through Social Media
By now, all businesses are aware of the influence digital media has made on the path to purchase. Specifically, social media is now a prominent channel for engaging, targeting, educating and influencing consumers. However, many consumers are reluctant to purchase from them directly. A recent survey of 1,046 US consumers from SUMO Heavy Industries revealed […]