Is Automation an Existential Threat to Agencies?
Daily News: Marketing Automation & Agencies, Google’s Dynamic Search Ads, Top Content Channel
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Replay: Is Automation an Existential Threat to Agencies? (September 10, 2018) LSA Insider: “Machine learning and automation are changing the dynamics of delivering marketing services to both small businesses and enterprises alike. Do automated […]
Will Every Business Eventually Become a Subscription Business?
A hot (relatively) new business book is making the argument that we are making a fundamental shift from an ownership economy to a subscription economy, where we essentially rent what we need for as long as we need it. The book, “Subscribed: Why the Subscription Model Will Be Your Company’s Future and What to Do […]