New Podcast: “A Completely Different Experience”
How does Microsoft think about the small business cloud? We asked that very question of Microsoft SMB Channel Strategist Abid Chaudhry, on our latest Above the Cloud podcast, “A Completely Different Experience.” Chaudhry joined Microsoft early this year after a two-year stint at Endurance. Before that he and I worked together at BIA/Kelsey, where we […]
Daily News: Google’s E-A-T Score, VR’s ‘Trough of Despair’, Amazon Rebrands its Ad Business
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. What Google’s E-A-T score means for ecommerce (September 7, 2018) Search Engine Watch: “E-A-T is important for the ecommerce industry because shopping pages are considered by the rater guidelines to be “Your Money or […]
Weekly News: The Enterprisation of Local, Brands & Location Analytics, Google’s ‘Ad Strength’ Rating
Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary The ‘Enterprisation’ of Local (September 6, 2018) LSA Insider: “When I first started writing about “local,” a long time ago, it was almost exclusively a small business concept. […]