How Location Data Predicts Retail Closures, Trends & Opportunities
Our Take on DocuSign’s IPO Filing
E-signature giant DocuSign filed for an IPO this week, hoping to raise an unspecified amount in an IPO expected to happen sometime in April, according to a report in TechCrunch. The company’s S-1 offers a first ever look at the company’s financials. DocuSign generated 2017 revenues of $381.5 million, up 52% over 2016 revenues of […]
Daily News: Google’s Cloud Text-To-Speech, LinkedIn Video Ads, Micro-Moments in Hyperlocal SEO
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Replay: How Location Data Predicts Retail Closures, Trends & Opportunities (March 29, 2018) LSA Insider: “During this webinar, Cameron Peebles, CMO at inMarket, talked about how location data and related strategies can help marketers […]
Podcast: Mark Canon’s Contrarian Views on Tech Adoption
Our latest On Target podcast guest Mark Canon has a unique way to describe his long tenure in the local/SMB space. “I have used more of other people’s money to learn things than pretty much anyone else.” Canon is currently CEO of Boomtime, a New Mexico based company that sits in the “conversational marketing” space, […]
Weekly News: 50% of SMBs ‘DIT’ Their Websites, Google’s Mobile-First Index, ‘Waze Local’ Launches
Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Why Google Shopping is dominating retail search marketing (March 26, 2018) Search Engine Watch: “Google Shopping ads – commonly referred to as Product Listing Ads, or PLAs – […]