2018 Prediction: Map Listings Will Drive the Future of Local Search

At the end of 2017 we asked members of the extended LSA community to tell us what they expect in 2018 for location-based marketing and media. We received a broad mix of predictions from over 60 industry professionals and compiled them into a free report. Below are the predictions submitted by Bernadette Coleman, CEO at […]

4 Reasons SMBs Think They Don’t Need SEO & How Marketers Should Respond

It may seem like everyone understands the value of SEO by now. However, some small business owners are still unconvinced that their companies could benefit. Much of this is due to misconceptions about what SEO is and how it works. To sell to business owners who have such a mindset, you need to uncover their […]