Daily News: Creating an SEO Strategy, Direct-to-Consumer Marketing, Mobile Email Conversions

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Facebook to begin counting viewable-only impressions for Pages’ organic reach next week (February 9, 2018) Marketing Land: “Facebook originally said it would switch to only counting viewable impressions in November 2016, but the new […]
Weekly News: Mobile Ads in 2018, Brands Utilizing Location Data, The Voice Search Revolution

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Mobile Ads To Soar In 2018, Especially In Local Media (February 1, 2018) MediaPost: “This year, local ads on mobile devices sold by pure-play mobile providers will hit […]