Daily News: Brands & Location-Based Marketing, Rediscovering Customer Service, Most Effective Digital Channels
Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Data: 75% of Brand Marketers Believe Location-Based Marketing is Important (March 16, 2016) LSA Insider: “According to a new study of brand marketers, 75% believe location based marketing is an important business issue for […]
Data: 75% of Brand Marketers Believe Location-Based Marketing is Important
The location-based marketing space and the technology the drives it, are expected to grow this year, driven by adoption from big brands. According to a new study of brand marketers, 75% believe location based marketing is an important business issue for 2016. The survey was completed by reps from brands such as Coca-Cola, Mondelez International, […]