Daily News: Addressing the $7B in Ad Fraud, SMB Churn Story is Complex, Demystifying Location Data

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Promoboxx’s Local Ads Program Aims To Drive Awareness, Foot Traffic For Retailers (February 22, 2016) GeoMarketing: “Atlanta-based home furnishings marketer Shaw Floors says the automated ad platform connected it to mobile customers at neighborhood […]