Daily News: Mobile Fanatics vs. Standard Users, $600B in Telesales Left Unattributed, Offline Search on Google Maps
Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more: Chart: Mobile “Fanatics” More Engaged with Mobile Devices than “Standard” Users (November 11, 2015) LSA Insider: “Mobile ‘fanatics’ defined as those who conduct more than 10 searches per week on their mobile devices, turned out to constitute 43% […]
Chart: Mobile “Fanatics” More Engaged with Mobile Devices than “Standard” Users
The mobile device has brought rise to the always connected consumer. 2015 LSA data shows that some are more connected than others and these mobile “fanatics” represent almost half of the smartphone user population surveyed. Mobile “fanatics” defined as those who conduct more than 10 searches per week on their mobile devices, turned out to […]