Daily News: New Mobile Local Search Data, Google & Facebook Announce Buy Buttons
Here is today’s roundup of news related to location-based marketing, media, technology, sales, commerce and more: Local-Business Searchers Welcome Mobile to the Neighborhood (July 16, 2015) eMarketer: “According to BrightLocal polling conducted in April 2015, nearly four in 10 US adult mobile device users had searched for local businesses via mobile at least monthly in […]
#FFVideo15: How Local Media Can Pick the Right Video Partner
Given the technical and organizational complexities tied to executing an online video strategy, local media organizations may be better suited partnering with experts. But when it comes to finding and selecting a partner, what should media organizations be looking for and what can they expect from the relationship? During the “Picking the Right Partner” session […]