Daily News: $25B Mobile Opportunity, SMBs Seek Marketing Automation

Here is today’s roundup of news related to location-based marketing, media, technology, sales, commerce and more: Study: US Adult Daily Time Spent with Digital Media Grows 2.5 Hours in 5 Years (May 28, 2015) LSA Insider: “If the average American gets around 7 hours of sleep each night, that leaves them with about 17 ‘active’ […]

Study: US Adult Daily Time Spent with Digital Media Grows 2.5 Hours in 5 Years

If the average American gets around 7 hours of sleep each night, that leaves them with about 17 “active” hours each day. According KPCB and Mary Meeker’s 2015 Internet Trends Study released this week, a third of that time is spent engaged with digital media. Even more compelling is the rate at which this time spent […]