Mobile Use Now Surpasses PC’s When Searching for Local Information

Published: 03/11/2015 New Study Shows 60% of American Adults Use Smartphones and Tablets When Searching Online for Information on Local Products and Services TROY, Mich., March 11, 2015 — For the first time, mobile devices are being used more often than PCs to find information on local products and services. That finding comes in a new study, ‘The […]

Local “Google Shops” Present New SMB-AdWords Opportunity

In London Google has launched what its calling “The Google Shop.” According to UK newspaper The Telegraph, the company has opened the retail space inside electronics retailer Currys PC Word. Google has been operating a smaller scale version of this in US Best Buy stores. In the past Google has also opened holiday “pop up […]

Beyond Private Label Wants to Help Get Your SMB Clients Online

Beyond Private Label (BPL) is an internal, private-label provider of custom websites, mobile websites, and other digital products. By integrating with client operations, BPL helps yield major cost savings while creating immediate, ongoing, and significant bottom line profits for clients. The company’s digital products are what 100% of small businesses need to succeed and these […]

Mobile Fanatics: 75% Click, 70% Buy from Mobile Ad Exposure

Clicks have become a dubious metric for mobile advertising. Research has shown that clicks don’t always translate into purchases and may even be negatively correlated with metrics like store visits. Yet clicks can still have value as an indicator of user interest or engagement. A new survey, conducted by Thrive Analytics for the Local Search […]